Purpose gives you direction,

your tribe gives you the power to fulfill your purpose, we help you find it.

We are a family-owned, and veteran operated tribe focused on your success.

Brands we have empowered

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We believe that

There is no work life balance, there is only life.

Live a good one. Life is not balanced, it is lived. In order to live your life, you must know your purpose — what pulls you toward action each and every day. No matter the obstacle, your purpose will pull you through. Join our tribe, discover your purpose, create your crystal-clear path, and live the most life you can, now!

Tribes are essential.

No one goes anywhere or accomplishes anything on their own. An African proverb says, “if you want to go fast, go alone. If you want to go far, go together.” Being part of the right tribe makes you better, period.

Honest & Truthful in all Action – Integrity.

Do as you say and say as you do. Trust within the tribe is essential to the tribe’s survival. Every member of the tribe has to be able to trust the other members or the tribe will not survive.

Serve our tribe.

Being part of the tribe is just that, being part, and doing your part. There are no free-riding members in a tribe. Every member is an active actioning participant.

Continuous Improvement.

Without improvement, there is no purpose. We must always be thinking, how can this be better? You should always be asking yourself how your actions can help the tribe be better.

Tribe and Purpose is led by the father and son duo Otis McGregor and Camden McGregor.

Otis W. McGregor III, CPD, CPC

LTC, Special Forces, US Army, Retired

Otis McGregor leads Tribe and Purpose with his son Camden as the principal leadership and success coach. With over 40 years of experience as a leader, coach, and team member, Otis embodies the values and principles of Tribes and Purposes. He is driven by the idea that better leaders and tribes create better organizations, building better communities leading to a better world.

Otis leverages the unique blend of heart, passion, and experience as one of the elite commanders of Green Berets. Brought to the civilian world after retirement, Otis walks the walk and talks the talk. Spend five minutes with him, and he will inspire your heart and mind.

Otis McGregor

Camden McGregor

Leadership and Success Coach

Camden’s passion is to help people succeed. He fulfills this passion as a Leadership and Success Coach with Tribe and Purpose. Camden has years of coaching experience in rugby where he has worked extensively with high performing teams. Leading these teams during intense situations has taught Camden to remain calm and provide the certainty and consistency that teams need to perform at a high level.

With several entrepreneurial ventures under his belt, Camden understands the struggles that entrepreneurs face. His diverse experience helps him find creative solutions, helping clients to create lasting change for themselves and their companies. Camden and his fiance, Jessica, live in Tucson, Arizona with their two dogs Looggie and Gumbo.

Camden McGregor